Create Better Funnels with Headlines, Colours, and Images
September 21, 2022
How to create better funnels?
The answer is simple – you need to optimize the most important elements of your page, specifically the headline, colours, and images, in order to increase the number of people who click through to complete their purchase.
In this post, we’ll go over how you can improve each element in your funnels using simple advice that anyone can follow. Let’s start with headlines!
Ways to Craft Catchy Headlines to Create Better Funnels
A catchy headline is the first step in luring your reader into reading the rest of your funnel.
They’re also a critical component of conversion rates. So what makes a good headline?
Following these steps will help you create better headlines for your sales funnels:
1. Relate One way to start a more enticing blog post title is by using the words you, a problem, or the solution. These phrases can have tremendous power over readers because they make the prospect feel like they are being addressed on an individual level.
2. Make it Brief In most cases, brevity breeds impact. A concise headline gets to the point quickly and doesn’t contain fluff that doesn’t serve any purpose for you or your prospects.
4 Main Colour Schemes and Their Benefits
Neutral colours are universal and can be used in any kind of the project; this is because they don’t draw the eye away from your main message.
However, there are some occasions where you may want to use other colours in your funnel.
For example, if you have a Christmas-themed promotion you could use red as the dominant colour.
Rules For Choosing the Right Images
Images speak louder than words.
An image can convey your message to the user in a very easy way without them having to read anything, which is perfect for someone on the go.
When designing your funnel keep this in mind and choose your images carefully.
One of the most important aspects is that it should be relevant; if you’re selling watermelon-themed paraphernalia then obviously use a picture of a watermelon!
It’s worth spending more time choosing the right images as they will have an impact on your overall conversion rate. Here are some tips for picking out good imagery:
Think about colour schemes – What colour scheme will complement my pictures?
Do I need neutral colours or vibrant colours?
Are all my pictures pastels or do I have some darker shades mixed in there too?
5 Tips for Writing Great Copy to Create Better Funnels
Effective copy is the key to driving visitors through your funnel. If you get this right, the conversion rates can be astounding. Here are five tips for writing better copy: